:root {
  --ink: #170f11;
  --deep: #2a1119;
  --plum: #672542;
  --wine: #823858;
  --coffee: #6b3a2e;
  --gold: #e0a91a;
  --olive: #6f7a45;
  --paper: #fbf7f2;
  --soft: #f1e8e0;
  --muted: #6c6260;
  --white: #fffdf9;
  --shadow: 0 22px 60px rgba(23, 15, 17, 0.14);
  --radius: 8px;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  color: var(--ink);
  background: var(--paper);
  font-family: Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  line-height: 1.5;
  padding-bottom: 72px;
}
img { display: block; max-width: 100%; height: auto; }
a { color: inherit; }
button, a { -webkit-tap-highlight-color: transparent; }
:focus-visible { outline: 3px solid var(--gold); outline-offset: 4px; }
.sr-only, .skip-link:not(:focus) {
  position: absolute;
  width: 1px;
  height: 1px;
  padding: 0;
  margin: -1px;
  overflow: hidden;
  clip: rect(0, 0, 0, 0);
  white-space: nowrap;
  border: 0;
}
.skip-link:focus {
  position: fixed;
  z-index: 1000;
  top: 12px;
  left: 12px;
  background: var(--ink);
  color: var(--white);
  padding: 10px 14px;
  border-radius: var(--radius);
}

.site-header {
  position: fixed;
  inset: 0 0 auto 0;
  z-index: 100;
  display: grid;
  grid-template-columns: auto auto;
  align-items: center;
  gap: 14px;
  padding: 12px clamp(16px, 4vw, 48px);
  color: var(--white);
  background: rgba(23, 15, 17, 0.34);
  border-bottom: 1px solid rgba(255, 253, 249, 0.14);
  backdrop-filter: blur(18px);
  transition: background 180ms ease, color 180ms ease, box-shadow 180ms ease;
}
.site-header.is-scrolled {
  background: rgba(251, 247, 242, 0.94);
  color: var(--ink);
  box-shadow: 0 12px 32px rgba(23, 15, 17, 0.08);
}
.brand img { width: 150px; height: 58px; object-fit: contain; object-position: left center; }
.site-header.is-scrolled .brand img {
  width: 132px;
  height: 50px;
}
.menu-button {
  justify-self: end;
  width: 44px;
  height: 44px;
  display: grid;
  align-content: center;
  gap: 5px;
  border: 1px solid currentColor;
  border-radius: 999px;
  background: transparent;
  color: currentColor;
}
.menu-button span:not(.sr-only) {
  display: block;
  width: 18px;
  height: 2px;
  margin: 0 auto;
  background: currentColor;
}
.main-nav {
  grid-column: 1 / -1;
  display: none;
  flex-direction: column;
  gap: 2px;
  padding: 10px;
  background: var(--white);
  color: var(--ink);
  border-radius: var(--radius);
  box-shadow: var(--shadow);
}
.main-nav.is-open { display: flex; }
.main-nav a, .site-footer a {
  text-decoration: none;
}
.main-nav a {
  padding: 12px;
  border-radius: 6px;
  font-size: 0.94rem;
}
.main-nav a:hover { background: var(--soft); }
.site-header .header-cta { display: none; }

.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 48px;
  padding: 13px 20px;
  border-radius: 999px;
  font-weight: 760;
  text-decoration: none;
  position: relative;
  overflow: hidden;
  transition: transform 180ms ease, background 180ms ease, color 180ms ease, border-color 180ms ease, box-shadow 180ms ease;
}
.btn::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(110deg, transparent 0%, rgba(255, 253, 249, 0.24) 45%, transparent 72%);
  transform: translateX(-130%);
  transition: transform 620ms cubic-bezier(0.22, 1, 0.36, 1);
}
.btn:hover {
  transform: translateY(-2px);
  box-shadow: 0 14px 30px rgba(103, 37, 66, 0.18);
}
.btn:hover::after { transform: translateX(130%); }
.btn > * { position: relative; }
.btn-primary {
  background: var(--plum);
  color: var(--white);
  border: 1px solid var(--plum);
}
.btn-primary:hover { background: var(--deep); border-color: var(--deep); }
.btn-secondary {
  color: var(--white);
  border: 1px solid rgba(255, 253, 249, 0.62);
  background: rgba(255, 253, 249, 0.08);
}
.btn-small { min-height: 42px; padding: 10px 16px; font-size: 0.9rem; }

.hero {
  position: relative;
  min-height: 100svh;
  display: grid;
  align-items: end;
  overflow: hidden;
  color: var(--white);
  background: var(--deep);
}
.hero-media, .hero-media img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
}
.hero-media img {
  object-fit: cover;
  object-position: 58% center;
  transform: translate3d(0, var(--parallax-y, 0px), 0) scale(1.04);
  transition: transform 120ms linear;
}
.hero-overlay {
  position: absolute;
  inset: 0;
  background: linear-gradient(180deg, rgba(23, 15, 17, 0.26), rgba(23, 15, 17, 0.34) 32%, rgba(23, 15, 17, 0.86));
}
.hero-content {
  position: relative;
  width: min(100%, 780px);
  padding: 104px clamp(18px, 5vw, 72px) 112px;
}
.eyebrow, .kicker {
  margin: 0 0 16px;
  width: fit-content;
  color: var(--gold);
  text-transform: uppercase;
  letter-spacing: 0;
  font-size: 0.78rem;
  font-weight: 860;
}
.eyebrow {
  padding: 8px 12px;
  border: 1px solid rgba(224, 169, 26, 0.62);
  border-radius: 999px;
  background: rgba(23, 15, 17, 0.38);
}
.final-cta .eyebrow {
  color: var(--deep);
  border-color: rgba(103, 37, 66, 0.28);
  background: rgba(224, 169, 26, 0.18);
}
h1, h2, h3, p { margin-top: 0; }
h1 {
  margin-bottom: 18px;
  max-width: 720px;
  font-size: clamp(3rem, 8vw, 5.5rem);
  line-height: 0.9;
  letter-spacing: 0;
}
h2 {
  margin-bottom: 18px;
  font-size: clamp(2.1rem, 7vw, 4.8rem);
  line-height: 0.96;
  letter-spacing: 0;
}
h3 { margin-bottom: 8px; font-size: 1.05rem; }
.hero-copy { max-width: 660px; font-size: clamp(1rem, 2.8vw, 1.25rem); color: rgba(255, 253, 249, 0.9); }
.hero-note { color: rgba(255, 253, 249, 0.78); }
.hero-actions {
  display: flex;
  flex-direction: column;
  gap: 12px;
  margin-top: 26px;
}

.brand-slogan-strip {
  padding: 14px clamp(18px, 5vw, 72px);
  background: var(--deep);
  color: var(--white);
}
.brand-slogan-strip p {
  max-width: 1120px;
  margin: 0 auto;
  color: var(--gold);
  font-size: clamp(0.98rem, 2.2vw, 1.28rem);
  font-weight: 820;
}
.impact-grid strong {
  display: block;
  font-size: clamp(1.45rem, 5vw, 3.5rem);
  line-height: 1;
}
.impact-grid span { color: rgba(255, 253, 249, 0.72); }

.lookbook-banner {
  display: grid;
  gap: 30px;
  padding: clamp(62px, 10vw, 128px) clamp(18px, 5vw, 72px);
  background: var(--white);
  overflow: hidden;
}
.lookbook-media {
  position: relative;
  min-height: 480px;
}
.lookbook-main {
  width: min(78vw, 520px);
  aspect-ratio: 2 / 3;
  object-fit: cover;
  object-position: center;
  border-radius: var(--radius);
  box-shadow: var(--shadow);
  transform: translate3d(0, var(--parallax-y, 0px), 0);
  transition: transform 120ms linear;
}
.lookbook-thumbs {
  position: absolute;
  right: 0;
  bottom: 18px;
  display: grid;
  gap: 12px;
}
.lookbook-thumbs img {
  width: clamp(86px, 22vw, 150px);
  aspect-ratio: 2 / 3;
  object-fit: cover;
  border: 5px solid var(--white);
  border-radius: var(--radius);
  box-shadow: 0 16px 42px rgba(23, 15, 17, 0.18);
}
.lookbook-copy {
  display: grid;
  align-content: center;
  gap: 16px;
}
.lookbook-copy p:not(.kicker) {
  max-width: 620px;
  color: var(--muted);
  font-size: clamp(1.02rem, 2.3vw, 1.2rem);
}
.lookbook-points {
  display: grid;
  gap: 10px;
  margin: 8px 0 8px;
}
.lookbook-points span {
  width: fit-content;
  padding: 10px 12px;
  border-left: 3px solid var(--gold);
  background: var(--soft);
  color: var(--deep);
  font-weight: 720;
}

.section {
  padding: clamp(72px, 11vw, 140px) clamp(18px, 5vw, 72px);
}
.section-heading {
  display: grid;
  gap: 10px;
  max-width: 1120px;
  margin: 0 auto 38px;
}
.section-heading.narrow { max-width: 780px; text-align: left; }
.section-heading p:not(.kicker) { color: var(--muted); font-size: 1.08rem; }
.about-grid {
  max-width: 1120px;
  margin: 0 auto;
  display: grid;
  gap: 28px;
}
.about-copy {
  display: grid;
  align-content: center;
  gap: 12px;
  font-size: clamp(1.04rem, 2.5vw, 1.24rem);
}
.editorial-card {
  margin: 0;
  display: grid;
  gap: 12px;
}
.editorial-card img, .editorial-card video, .carousel-slide img, .final-cta img {
  border-radius: var(--radius);
  box-shadow: var(--shadow);
}
.editorial-card video {
  width: 100%;
  aspect-ratio: 2 / 3;
  object-fit: cover;
  background: var(--deep);
}
figcaption { color: var(--muted); font-size: 0.92rem; }

.wholesale {
  background: var(--deep);
  color: var(--white);
}
.wholesale-panel {
  max-width: 1120px;
  margin: 0 auto;
  display: grid;
  gap: 18px;
}
.wholesale-panel p { max-width: 760px; color: rgba(255, 253, 249, 0.82); }
.feature-list {
  display: grid;
  grid-template-columns: 1fr;
  gap: 10px;
  margin: 14px 0 12px;
}
.feature-list span, .benefit-grid article, .steps li, .proof-panel, .faq-list details {
  border: 1px solid rgba(103, 37, 66, 0.16);
  border-radius: var(--radius);
  background: var(--white);
}
.feature-list span {
  padding: 12px 14px;
  color: var(--ink);
}

.benefit-grid {
  max-width: 1120px;
  margin: 0 auto;
  display: grid;
  gap: 14px;
  counter-reset: benefit;
}
.benefit-grid article {
  counter-increment: benefit;
  position: relative;
  min-height: 210px;
  display: grid;
  align-content: end;
  gap: 12px;
  padding: 28px;
  overflow: hidden;
  border-color: rgba(103, 37, 66, 0.18);
  background:
    linear-gradient(145deg, rgba(255, 253, 249, 0.98), rgba(241, 232, 224, 0.76)),
    var(--white);
  box-shadow: 0 18px 46px rgba(23, 15, 17, 0.06);
  transition: transform 220ms ease, box-shadow 220ms ease, border-color 220ms ease;
}
.benefit-grid article::before {
  content: "0" counter(benefit);
  position: absolute;
  top: 20px;
  left: 24px;
  color: rgba(103, 37, 66, 0.34);
  font-size: 0.78rem;
  font-weight: 900;
}
.benefit-grid article::after {
  content: "";
  position: absolute;
  top: 0;
  right: 0;
  width: 42%;
  height: 100%;
  background: linear-gradient(135deg, rgba(224, 169, 26, 0.2), rgba(103, 37, 66, 0));
  clip-path: polygon(36% 0, 100% 0, 100% 100%, 0 100%);
  opacity: 0.7;
  pointer-events: none;
}
.benefit-grid article:nth-child(2n) {
  background:
    linear-gradient(145deg, rgba(255, 253, 249, 0.98), rgba(237, 224, 215, 0.72)),
    var(--white);
}
.benefit-grid article:nth-child(3n) {
  background:
    linear-gradient(145deg, rgba(255, 253, 249, 0.98), rgba(232, 236, 226, 0.7)),
    var(--white);
}
.benefit-grid article:hover {
  transform: translateY(-5px);
  border-color: rgba(103, 37, 66, 0.32);
  box-shadow: 0 26px 62px rgba(23, 15, 17, 0.1);
}
.benefit-grid h3 {
  position: relative;
  margin-bottom: 0;
  max-width: 14rem;
  font-size: 1.18rem;
  line-height: 1.1;
}
.benefit-grid h3::before {
  content: "";
  display: block;
  width: 34px;
  height: 3px;
  margin-bottom: 14px;
  background: var(--gold);
}
.benefit-grid p, .steps span, .faq-list p { color: var(--muted); }
.benefit-grid p {
  position: relative;
  margin-bottom: 0;
  max-width: 17rem;
}

.products { background: var(--white); }
.product-carousel {
  max-width: 1120px;
  margin: 0 auto;
}
.carousel-track {
  position: relative;
  display: grid;
  overflow: hidden;
}
.carousel-slide {
  grid-area: 1 / 1;
  display: grid;
  gap: 26px;
  opacity: 0;
  pointer-events: none;
  transform: translateX(28px) scale(0.985);
  transition: opacity 760ms cubic-bezier(0.22, 1, 0.36, 1), transform 760ms cubic-bezier(0.22, 1, 0.36, 1);
  will-change: opacity, transform;
}
.carousel-slide.is-active {
  opacity: 1;
  pointer-events: auto;
  transform: translateX(0);
}
.carousel-slide img,
.carousel-slide div {
  transition: transform 900ms cubic-bezier(0.22, 1, 0.36, 1);
}
.carousel-slide:not(.is-active) img {
  transform: scale(1.025);
}
.carousel-slide:not(.is-active) div {
  transform: translateY(10px);
}
.carousel-slide div {
  max-width: 520px;
}
.carousel-controls {
  display: flex;
  align-items: center;
  justify-content: center;
  gap: 14px;
  margin-top: 20px;
}
.carousel-button {
  width: 44px;
  height: 44px;
  border: 1px solid rgba(103, 37, 66, 0.22);
  border-radius: 999px;
  background: var(--white);
  color: var(--plum);
  font-size: 1.5rem;
  line-height: 1;
  cursor: pointer;
}
.carousel-dots {
  display: flex;
  gap: 8px;
}
.carousel-dot {
  width: 10px;
  height: 10px;
  border: 0;
  border-radius: 999px;
  background: rgba(103, 37, 66, 0.28);
  cursor: pointer;
}
.carousel-dot.is-active {
  width: 28px;
  background: var(--plum);
}
.center-action {
  display: flex;
  justify-content: center;
  margin-top: 34px;
}

.impact {
  padding: clamp(72px, 10vw, 130px) clamp(18px, 5vw, 72px);
  background: var(--ink);
  color: var(--white);
}
.impact-inner { max-width: 1120px; margin: 0 auto; }
.impact-grid {
  display: grid;
  gap: 1px;
  margin-top: 34px;
  background: rgba(255, 253, 249, 0.14);
}
.impact-grid div {
  padding: 26px 18px;
  background: var(--ink);
}

.steps {
  max-width: 960px;
  margin: 0 auto;
  padding: 0;
  list-style: none;
  counter-reset: steps;
  display: grid;
  gap: 12px;
}
.steps li {
  counter-increment: steps;
  position: relative;
  padding: 22px 22px 22px 74px;
}
.steps li::before {
  content: counter(steps);
  position: absolute;
  left: 18px;
  top: 18px;
  width: 38px;
  height: 38px;
  display: grid;
  place-items: center;
  border-radius: 999px;
  background: var(--plum);
  color: var(--white);
  font-weight: 800;
}
.steps strong, .steps span { display: block; }

.faq-list {
  max-width: 920px;
  margin: 0 auto;
  display: grid;
  gap: 10px;
}
.faq-list details { padding: 0 18px; }
.faq-list summary {
  cursor: pointer;
  padding: 18px 0;
  font-weight: 760;
}
.faq-list p { padding-bottom: 18px; }

.final-cta {
  display: grid;
  gap: 28px;
  padding: clamp(72px, 10vw, 130px) clamp(18px, 5vw, 72px);
  background: var(--soft);
}
.final-cta div {
  display: grid;
  align-content: center;
  max-width: 640px;
}

.site-footer {
  display: grid;
  gap: 24px;
  padding: 44px clamp(18px, 5vw, 72px);
  background: var(--deep);
  color: var(--white);
}
.site-footer img { width: 120px; height: 58px; object-fit: contain; object-position: left center; }
.site-footer address { font-style: normal; color: rgba(255, 253, 249, 0.76); }
.footer-slogan {
  max-width: 280px;
  color: rgba(255, 253, 249, 0.7);
}
.site-footer nav {
  display: grid;
  gap: 10px;
}
.site-footer a:hover { color: var(--gold); }
.copyright { color: rgba(255, 253, 249, 0.58); font-size: 0.9rem; }

.mobile-sticky-cta {
  position: fixed;
  z-index: 90;
  left: 14px;
  right: 14px;
  bottom: max(14px, env(safe-area-inset-bottom));
  display: flex;
  align-items: center;
  justify-content: center;
  min-height: 52px;
  border-radius: 999px;
  background: var(--plum);
  color: var(--white);
  font-weight: 820;
  text-decoration: none;
  box-shadow: 0 14px 34px rgba(23, 15, 17, 0.28);
}

.legal-page {
  max-width: 860px;
  margin: 0 auto;
}
.legal-page h1 {
  color: var(--ink);
  font-size: clamp(2.4rem, 8vw, 4.4rem);
}
.legal-page h2 {
  margin-top: 34px;
  margin-bottom: 10px;
  font-size: clamp(1.35rem, 4vw, 2rem);
  line-height: 1.12;
}
.legal-page p {
  color: var(--muted);
}

.reveal-item {
  opacity: 0;
  transform: translateY(26px);
  transition: opacity 760ms cubic-bezier(0.22, 1, 0.36, 1), transform 760ms cubic-bezier(0.22, 1, 0.36, 1);
  transition-delay: var(--reveal-delay, 0ms);
}
.reveal-item.is-visible {
  opacity: 1;
  transform: translateY(0);
}
.section-heading.reveal-item,
.lookbook-copy.reveal-item {
  transform: translateY(34px);
}
.benefit-grid article.reveal-item,
.steps li.reveal-item,
.impact-grid div.reveal-item {
  transform: translateY(22px) scale(0.985);
}
.benefit-grid article.reveal-item.is-visible,
.steps li.reveal-item.is-visible,
.impact-grid div.reveal-item.is-visible {
  transform: translateY(0) scale(1);
}

@media (min-width: 640px) {
  .hero-actions { flex-direction: row; }
  .impact-grid { grid-template-columns: repeat(4, 1fr); }
  .benefit-grid { grid-template-columns: repeat(2, 1fr); }
  .feature-list { grid-template-columns: repeat(2, 1fr); }
}

@media (min-width: 900px) {
  body { padding-bottom: 0; }
  .site-header {
    grid-template-columns: auto 1fr auto;
    padding-block: 10px;
  }
  .menu-button { display: none; }
  .main-nav {
    grid-column: auto;
    display: flex;
    flex-direction: row;
    justify-self: center;
    padding: 0;
    background: transparent;
    color: currentColor;
    box-shadow: none;
  }
  .main-nav a { padding: 8px 10px; }
  .main-nav a:hover { background: rgba(255, 253, 249, 0.12); }
  .site-header.is-scrolled .main-nav a:hover { background: var(--soft); }
  .site-header .header-cta { display: inline-flex; }
  .hero { align-items: center; }
  .hero-media img { object-position: center top; }
  .hero-overlay {
    background: linear-gradient(90deg, rgba(23, 15, 17, 0.9), rgba(23, 15, 17, 0.58) 42%, rgba(23, 15, 17, 0.06));
  }
  .hero-content { padding-top: 150px; padding-bottom: 46px; }
  .about-grid, .final-cta {
    grid-template-columns: 0.92fr 1.08fr;
    align-items: center;
  }
  .lookbook-banner {
    grid-template-columns: minmax(420px, 0.82fr) 1fr;
    align-items: center;
  }
  .lookbook-media {
    min-height: 700px;
  }
  .lookbook-main {
    width: min(42vw, 560px);
  }
  .lookbook-thumbs {
    right: clamp(12px, 2vw, 44px);
  }
  .about-copy { padding-right: 26px; }
  .benefit-grid { grid-template-columns: repeat(3, 1fr); }
  .carousel-slide {
    grid-template-columns: 0.9fr 1fr;
    align-items: center;
  }
  .carousel-slide img {
    max-height: 680px;
    width: 100%;
    object-fit: cover;
  }
  .steps { grid-template-columns: repeat(2, 1fr); }
  .site-footer {
    grid-template-columns: 1.2fr 1fr 1fr;
    align-items: start;
  }
  .copyright { grid-column: 1 / -1; }
  .mobile-sticky-cta { display: none; }
}

@media (max-width: 420px) {
  h1 { font-size: 2.8rem; }
  h2 { font-size: 2rem; }
  .btn { width: 100%; }
  .hero-content { padding-bottom: 34px; }
}

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after {
    animation: none !important;
    scroll-behavior: auto !important;
    transition: none !important;
  }
  .reveal-item {
    opacity: 1 !important;
    transform: none !important;
  }
  .hero-media img,
  .lookbook-main {
    transform: none !important;
  }
}